I’m back with a brand new episode of The Online Course Guy! Paul Lipsky has had a whirlwind of a year with his course on drop-shipping: with no formal launch strategy, he’s still managed to enroll 1,000+ students since January! It was so cool to hear what he has learned along the way and about the new era he’s entering into as a business owner.

Create a way to connect with people… and do that before you ever try to sell them anything.

– Paul Lipsky

We covered a lot of ground in a relatively short amount of time, so I hope you like what you hear!

In This Episode, We Talked About:   

  • (3:05) How Paul initially got into the world of online retail and what his niche entails
  • (4:28) What led him to create his own online course
  • (6:13) Why Paul needed to find an alternative to his previous job – and when he actually felt ready to quit
  • (7:34) How he balances his drop-shipping business and his online course
  • (8:05) The growth Paul has seen since launching his course
  • (9:12) What he’s learned since his launch and how he built initial interest
  • (10:01) How his pricing structure has evolved over time
  • (10:23) The awesome enrollment numbers he’s experienced so far
  • (11:23) What his sales funnel looks like
  • (12:20) How he uses YouTube and the ways his channel benefits his business
  • (13:51) A look at how his YouTube content has evolved
  • (15:44) Paul’s process for content creation
  • (16:56) How he balances all the different aspects of a rapidly-growing online course
  • (18:58) His favorite tools for his business
  • (21:04) What Paul is planning for the future
  • (22:41) Advice for aspiring online course creators

 

That’s all for now, folks! See you on the next episode of The Online Course Guy.

Links

Bonjoro Free Trial

Paul’s Main Website

Asana

Teachable

Lead Pages

Proof

ConvertKit

Piano in 21 Days

The Online Course Guy