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131: Why Make the Switch from Udemy?

If you are new to the online course world, you’ve probably been wondering if a platform like Udemy could be a good place to start. There’s probably no one-size-fits-all answer on, but my guest today had some great insights that are definitely worth considering. Tracy Goodwin is a successful course creator who specialized in helping people get their message across more effectively. It was great to hear her perspective on all things online course-related and to learn what has worked best for her.

"Give yourself a little bit more credit than you might be giving yourself… someone out there is waiting for your message."

- Tracy Goodwin

I couldn’t have said it better myself! And I hope you enjoy listening in on our conversation!

In This Episode, We Talked About: 

  • (2:34) An update from David
  • (4:27) Potential new course creators - in my own family!
  • (6:28) How things are going for me and my business right now
  • (9:19) The key components of a successful course
  • (10:41) How my wife and I will be celebrating a new milestone
  • (11:24) Shoutouts, the Win of the Week, and a cool story
  • (15:50) Introducing Tracy Goodwin
  • (16:24) Who Tracy helps and how she does it
  • (20:39) Her online course journey and early wins
  • (22:47) The differences in our stories
  • (24:11) Price point considerations and leaving Udemy
  • (27:20) How Tracy now sells her courses
  • (28:56) Unusual ways Tracy gets her traffic
  • (30:16) What gets her more excited: course sales or coaching?
  • (32:14) Coaches, mentors, and the value of outside help
  • (35:30) The opportunities that Tracy has created with her online course business
  • (36:37) What Tracy would do differently if she was starting over
  • (38:48) Her favorite tools
  • (40:27) Tracy’s tips for new and aspiring course creators
  • (42.35) Where to find Tracy online
  • (43:06) My and David’s thoughts on Tracy’s experience with Udemy
  • (47:01) Phone sales, impact on family, and other observations from the interview
  • (48:58) The cautionary tale of Elizabeth Holmes
  • (52:33) Wrapping up

That’s all for now, folks! See you on the next episode of The Online Course Show.

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