127: To Succeed with Courses, You Need the Right MINDSET (Part 2)
"If you’re afraid to ask for reviews, you need to reevaluate your course and the quality you are providing."
- Jacques Hopkins
It’s always a good time to refocus, challenge limiting beliefs, and adjust your mindset. I really enjoyed my conversation with David, and I think you will too!
In This Episode, We Talked About:
- (2:03) Why we’re revisiting this topic and what’s new for me since last week
- (9:00) How to think about affiliate programs and resources
- (11:08) Thoughts on the Patreon model
- (15:24) The fear of asking for testimonials and reviews
- (17:00) A misconception about choice and a way I could be leveraging this more with my own course
- (20:30) An interesting suggestion from David (warning: this involves math) ;)
- (22:22) Scarcity strategies: are they smart, or manipulative? Plus a recent example of why I’m a fan
- (26:40) How my webinar funnel and signup incentives work
- (28:28) Payment options and how personal preferences can be misleading
- (31:08) Making things as clear as possible for the student
- (33:08) Giving up on a strategy vs. productive troubleshooting
- (37:17) Getting over the fear of outsourcing
- (40:43) How David implements strategies from a book that has inspired us both
- (45:57) Email frequency, unsubscribe options, and not being annoying
- (50:29) A common myth about running out of students
- (52:31) Got feedback?
- (54:26) Getting the right people “on the bus”
Whew! That about does it for today - don’t forget to join us for the next episode! We’ll be back to our regular interview format and I’m really looking forward to this one. Have a safe and healthy week!
