115: David Wallimann Returns to Talk YouTube + Online Course
"Look at the trends… Look at the bigger picture. That’s the wiser approach."
- David Walliman
It was great to get David’s perspective on what worked (and didn’t) for him in the last six months. I hope you enjoy listening in on our conversation!
In This Episode, We Talked About:
- (2:07) Recent LSU highlights and the genesis of my new Friday Facebook Live chats
- (5:53) Setting up a webinar for the first time
- (12:44) David Krohse’s plans for reaching out to new potential students
- (17:58) Revisiting my first interview with David Walliman from way back when
- (20:19) The downside to being extremely consistent with a given process - and what that meant for David moving forward
- (22:58) How he improved his content planning to take off some pressure
- (25:29) Burnout, breaks, and figuring out what is actually necessary to sustain business (hint: this will be different for different businesses)
- (31:02) Gaining perspective on success and fluctuating sales
- (34:12) Would David still encourage people to create their own online course?
- (35:22) How has his branding evolved?
- (37:39) Teachable, new tools, and growing David’s team
- (40:49) His response to a question someone recently asked me about transitioning into online courses
- (44:20) Navigating licensing issues in the music niche
- (46:10) David’s goals for 2020
- (47:19) Wrapping up our interview
- (47:47) David Krohse and I discuss the importance of auditing business processes
- (50:16) My story of making the switch from a “normal” job to online course creation
- (53:37) Thoughts on platform choices and content planning
- (54:36) Getting ready for the ups and downs of owning your own business
That’s all for now, folks! See you on the next episode of The Online Course Show (and don’t forget to check out the Facebook group link below if you haven’t already).
