110: From Blog to Courses (with Leah Gervais)
"Having happy customers is better than a good funnel."
- Leah Gervais
Leah provided some great food for thought about how simple online course setup can possibly be and much, much more. I was super-impressed by how she handles certain aspects of her business, and I think you will be too.
In This Episode, We Talked About:
- (1:41) An update and a funny story from David
- (5:08) A shoutout to one of my course students who hit an important milestone recently
- (6:43) What I’ve been working on recently and how I’m expanding my team
- (9:47) Today’s core content - my interview with Leah Gervais
- (10:46) How Leah got into the world of online courses
- (16:39) A look at how she has her courses set up
- (20:13) An example of courses that don’t need a coaching component
- (21:07) Why Leah offers separate coaching services
- (23:15) Talking revenue, messaging, and more
- (25:56) Does Leah do her own discovery calls?
- (26:55) Getting in front of the right people
- (29:54) Automations and options
- (32:10) Leah’s team
- (33:20) Her advice for new and aspiring course creators
- (35:23) Where to find Leah online
- (36:08) Takeaways from how Leah got started compared with our own experiences
- (38:05) My top-ranking blog post, plus thoughts on content repurposing
- (41:26) The unusual way that Leah has set up her courses
- (43:09) Something that jumped out at me during the interview
- (45:10) Wrapping up
Thanks for listening and learning along with us today. Stay tuned for another great episode coming soon!