088: Online Courses vs. Running an Agency
"Give them some value. Build that relationship before you make the offer."
- Monica Louie
It was great to chat with Monica and glean some really cool info along the way. I’m still mulling over what I learned in today’s episode, and I think you’ll enjoy what you learn!
In This Episode, We Talked About:
- (2:34) How Monica got started in the world of online courses
- (5:15) Starting out with a course and building to an agency
- (7:38) The importance of having Facebook ad knowledge - or choosing to outsource
- (10:56) Monica’s course launch strategy
- (12:15) Her sales funnel and affiliate sales
- (13:06) Monica’s course pricing strategy
- (14:25) The online platform and tools that works best for her
- (16:30) How Monica got a testimonial from one of my favorite online entrepreneur gurus
- (18:16) Her advice for course creators who want to boost their ROI with Facebook ads
- (21:10) Advice specific to people who already have a solid funnel
- (22:31) Monica’s recommendations for my Facebook ad targeting
Whew! That about does it for today – don’t forget to join me for the next episode of The Online Course Guy!
