064: Dr. Greg Bottaro Found a Niche With a Market But No Competition
"Find out how your passion and interests meets other people’s needs… Figure out what your experience and expertise can do to help the world."
-Dr. Greg Bottaro
It was great to get Dr. Greg’s perspective on what has worked for him (and what hasn’t), and I think you’ll enjoy listening in!
In This Episode, We Talked About:
- (4:10) What that led up to Dr. Greg creating a course
- (6:37) How he moved from teaching one-on-one into the world of teaching online
- (7:37) Dr. Greg’s most popular course and his thoughts on potentially updating it in the future
- (8:48) Why he’s loyal to Teachable as a course platform - for now
- (10:03) How creating courses led him to write books as well (plus a potential downside)
- (15:13) The pros and cons of the lack of competition in Dr. Greg’s niche
- (17:51) Dr. Greg’s lead magnets and how he builds traffic
- (19:13) How his marketing strategy has evolved and what he’s planning on tweaking in the future
- (22:33) How he developed his pricing structure
- (23:38) Balancing work and family when working from home
- (25:54) His biggest struggle in his business these days
- (28:06) Dr. Greg’s advice to anyone considering making their own online course
That’s all for now, folks! See you on the next episode of The Online Course Guy.
